We are in Italy in the 18th century, when vermouth as we know it in Turin emerged. Its invention is attributed to Antonio Benedetto Carpano, an Italian distiller and merchant, who in 1786 created the first modern recipe for vermouth in his shop in Turin. Carpano used white wine and macerated it with a mixture of herbs, roots, spices and sugar, resulting in a balanced, aromatic and slightly sweet liqueur.
Carpano called his drink "vermouth" inspired by the wines flavoured with wormwood that already existed in Germany and France and which are the precursors of today's vermouth. His recipe was an immediate success, becoming one of the favourite drinks of the Italian aristocracy and later, of the general public.
This invention spread throughout Europe, Spain adopted vermouth as a social drink and made it a fundamental part of its culture. Here, vermouth has been adapted to local tastes, with sweeter and fruitier versions than those in Italy and France.
Our country has also adapted its way of consumption. For us, it is normal to drink red vermouth straight, accompanied only by ice, a slice of orange and olives inside, while in other countries such as Italy or France, it is usual to mix it with soda, since their vermouths are drier in comparison.